There has been a wave of criticism regarding magazines editing their models to have a more āidealā body type. Below are some examples illustrating how some of these retouchers have altered modelās bodies:
Original photo credit: Andy Bennett, Flickr
Vogue art director, Rich Lee, explained that, āItās been scientifically proven that the perfect body type is that of a window mannequin.ā
- Flesh: Pigment drained
- Arms: Removed
Original photo credit: Steve Brokaw, Flickr
āItās a real art form crafting these subtle changes,ā said Allure digital tech, Chad Davis.
- Nose: Annihilated
- Thighs: Removed
- Calves: Removed
- Ankles: Removed
- Feet: Remove
Original photo credit: Claus_Jepsen, Flickr
Teen Vogue has often been criticized for manipulating its modelsā faces to better connect with their audience.
- Eyes: Widened, and pupils dilated
- Ears: Enlarged and shifted up
- Nose: Rounded
- Smile: Broadened
Even with the prevalence of photo alteration in all major magazines, there has begun a recent trend of some companies refusing to retouch images of their models to alter their body types.
One such company is British retailer Debenhams, which pledged to limit its photo editing to fixing stray hairs and pigmentation.
āWeāre showing our commitment to encouraging positive body-image by using un-airbrushed lingerie photography,” the company stated on its Facebook page.
Another company thatās going against the grain is fashion and lifestyle magazine, Verily, who ānever alters the body or face structureā of its models.
One poll showed that 73 percent of Americans prefer their women to look like death. 15 percent stated that more women should have features like a Disney character. 12 percent stated that they prefer woman who look plastic, and if possible to not have any arms, and ideally, no head at all.
